Grupo Dia’s community support programme DIAContribuye2020 goes live
April 23, 2020
April 23, 2020
Throughout 2020, the Company will actively support vulnerable social groups through a range of local initiatives, with a special focus on those most affected by the COVID-19 crisis.
Thanks to DIA’s unique footprint, with the largest number of points of sale nationwide, the focus will be predominantly on local communities.
An initial budget of 1 million euros has been allocated to the Project.
| Donation to Food Banks | More than 16,000 kilos distributed throughout Spain |
| Donation of Easter products to Cáritas and the Spanish Civil Guard | 50,000 units for groups at risk of exclusion in Galicia, Zaragoza and Madrid |
| Protective equipment for health professionals | 2 Zaragoza Hospitals |
| 1,500 m2 of logistical storage space for public use | Distribution Center in Valencia for use by the Generalitat Valenciana |
| “We Double Your Solidarity” franchise support programme | DIA matching programme aligned to donations by franchisees |